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Rare Beauty

Where

Paris, France

What

Fragrance Launch

Stats

1.2 Million Social Impressions

Set within the Parisian icon Maison Lafayette, the event extended the fragrance campaign into a fully immersive experience. Through spatial storytelling, interactive moments, and scent-led details from bespoke cocktails to a Glambot the experience spotlighted the fragrance and immersed guests in its world, turning discovery into an emotional, brand-building journey.

Curated Product Displays, Product Trials, Branded F&B, Glambot Capture and Gifting partnership with Sephora

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